Branding is super important because not only is it what makes a memorable impression and distinguishes you from others, but it allows your customers and clients to know what to expect from your company.

Your logo is the most important element of your branding because it is the face of the company, so it should be memorable and used across your promotional material.

Colours and themes should also remain consistent throughout.

We would strongly advise having the following literature & promotional material featured at a wedding fayre:

• A large promotional banner – this may be a roller banner style, or why not get creative and make your own frame to hang your promotional material

• Business Cards

• Flyers / leaflets – this should contain more details on your business and what you’re able to offer couples

We’ve previously seen exhibitors offer a sweet treat or incentive attached to their business card. This is a very good idea as it helps couples remember you, and you’ll stand out for all the best reasons.

It’s also a good idea to have a treat available for children as they’re often brought to wedding fayres, and this is always massively appreciated by the parents because it keeps them quiet!

All items you hand out should include your contact details and website to make it easy for couples to get in touch following the event.